OTHER PROPOSALS
Creative: Lisa Fernández
Art director:
BTL - Riviera Nayarit
Riviera Nayarit was looking to offer free tickets for some lucky people as well as attract new tourists. An activation was displayed in México's biggest cities inviting people to play with Riviera Nayarit to win a free trip. The idea of this activation was to connect with all ages through a nostalgic game we all have played. Covid restrictions were implemented by changing the classic button to be used with the foot.